Zoho crm VS salesforce

Zoho CRM vs Salesforce, A Comparison of Salesforce and Zoho CRM for Small Businesses

In this article, we will compare two popular CRM apps, Salesforce and Zoho CRM, to help small businesses choose the right solution. We will evaluate them across four categories: user interface, top features, integration management, and pricing.

User Interface:

Zoho CRM features a modern interface with customizable home screens and a convenient search function. However, its record page layout may require scrolling to find related information. Salesforce’s interface appears slightly outdated compared to Zoho CRM, but it provides additional modules like campaigns and cases.


Top Features:

Zoho CRM offers extensive customization options, allowing users to create layouts, fields, and role-based designs. Its advanced automations and workflows enable tasks like email communication, field updates, and custom functions.Salesforce offers similar features with customizable record layouts, task automation, and a service console module for managing tickets and cases. Salesforce stands out with email marketing campaigns and cases included out of the box.

zoho crm features
sales features

Integration Management:

Salesforce’s AppExchange offers a wide range of integrations, but many of them require payment. Zoho CRM integrates smoothly with Google and Microsoft apps and seamlessly connects with other Zoho products like projects, surveys, and campaigns. Salesforce’s marketplace is more extensive, but Zoho CRM offers better integration with other Zoho apps.



Zoho CRM offers a free plan, making it a budget-friendly option. Its enterprise plan costs $40 per user per month. Salesforce, on the other hand, does not have a free plan, and its sales professional plan costs $75 per user per month. Zoho One subscription, priced at $37 per user per month, provides access to Zoho CRM and other Zoho apps, making it an attractive option for those seeking affordability.

Zoho crm price
Salesforce price

Based on this evaluation, Zoho CRM emerges as the recommended choice for small businesses. It offers a modern interface, extensive customization options, and budget-friendly plans, especially when considering the Zoho One suite. While Salesforce provides additional features and a larger marketplace, its higher price point may not be ideal for small businesses on a tight budget. In order to assess your business needs and preferences when making a CRM decision, ensuring that the chosen solution aligns with your requirements and goals.


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