Zoho Analytics vs Power BI

• Data Integration: Zoho Analytics offers 500+ native and live data connectors including Files and Feeds, Cloud Storage, Cloud and Local Databases and Business Applications. A distinctive differentiation of Zoho Analytics is the pre-built insights that are offered for different functions of business, covering data models, metrics, reports & dashboards, along with business app connectors.  
• Unified Business Analytics: Zoho Analytics provides powerful automatic data-blending across business applications and other data sources. It supports ad-hoc visual analytics (enabled by a user-friendly formula engine and an in-built SQL interface) along with extensive pre-built data visualisations to offer end-to-end business insights.
• Augmented Analytics: Zoho Analytics comes with a powerful AI Assistant Ask Zia (a proprietary Zoho technology built entirely in-house) for search-driven analytics (Natural Language Querying) which uses ML and NLP to automatically understands the user’s questions to deliver insightful reports and dashboards. Ask Zia is just one key differentiated augmented analytics feature and not the only one.
• Data Visualization: Zoho Analytics offers a wide range of reporting visualizations, most extensive geo maps, and powerful interactive options such as dynamic drill-down and drill-up, directly from the report. 
• Collaborative Analytics: Business users can easily collaborate with fine-grained access controls, present data-stories in the form of slide shows, add comments across reports and dashboards, and schedule the auto-emailing of reports etc.
• Data Security and Privacy: Zoho Analytics is cloud-native with its proprietary platform and storage infrastructure. Hence it carries an edge in terms of enforcing regulatory compliances and standards, at will.

Zoho Analytics has a strong edge in comparison when it comes to Data Security and Privacy. Our entire platform and storage infrastructure is Zoho-owned and that reflects in our better regulatory compliance with standards and laws across the globe.